Gary Clinger, Workfront, VP of Campaigns

People and Environment - Keys to Speed and Predictability

  • Tools are a necessary part of engaging teams in a way that makes them all feel valued.
  • Transparency means making it impossible for status, successes, and even failures to go unseen by other members of the team or organization.
  • Engaging people in an environment where they are free to produce their best work as quickly as possible means sharpening the question each time it is asked by learning from past experiences.
  • Listen and engage with team members and customers in a way that makes the relationship feel personal.

“My goal is to make things almost uncomfortably transparent—to make it impossible for anyone to hide their talents or struggles.”

When it comes to the speed and predictability of work, my goal is to make things almost uncomfortably transparent—to make it impossible for anyone to hide their talents or struggles. The meetings where we don’t listen to each other and read email until it’s our time to talk are a thing of the past. Work will become faster and more predictable when we can replace the old notion of disconnected, solo team behaviors with the concept of transparency and collaborative effort. Our teams’ performance and output improves when we know what every member is working on. Obviously, having the right tool to provide that transparency is important, and our company provides that tool.

This is an excerpt from 11 CMOs on Delivering Quality Work Crazy Fast. The eBook was generously sponsored by Workfront.